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Title(KR)
모바일 소셜 게임에서 수익 창출을 위한 게임 요소 도출
Title(ENG)
A Characterization of Game Elements for Monetization in Mobile Social Game
Keywords(KR)
Mobile, Micro-transaction, Social Game, Virtual item
Keywords(ENG)
Mobile, Micro-transaction, Social Game, Virtual item
Author
Dong Hyum Min, and Gyuhwan Oh
Abstract(ENG)Micro-transaction based payment model has been a key revenue model in social network game on mobile platform. The paper characterizes micro-transaction based payment models focusing on paid virtual game item, based on studies about micro-transaction based payment model on PC based social network games. The research will be contributed to building a systematized micro-transaction based payment model using paid virtual item for mobile social network game.
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